HAUTE COUTURE IS MORE RELEVANT IN MIAMI THAN EVER

Haute couture in Miami is regularly criticized as a kind of fantasy world that stages extravagant excesses of an expensive evening and ball gowns away from every reality twice a year. The target group is exclusively extremely wealthy private individuals who buy clothes without batting an eyelid, which achieves the value of a little city apartment.

The amount of time it takes to make a piece of couture is not a recipe for high margins or sales volumes in the fashion business. Some clothes can take up to 2,000 hours of manual labor coupled with the horrendous cost of the show.

Craftsmanship between art and fashion

The haute couture is the highlight of the fashion world. The couturiers of the biggest fashion houses offer unique, highly exclusive, and hand-made designs. You can find out how haute couture came about, who the customers of this exquisite fashion are, and what the criteria of high tailoring are.

What is haute couture?

Literally translated, haute couture means “upscale tailoring.” Haute couture refers to an individual, hand-made creations of women’s fashion in the highest price segment. The craft of haute couture is the supreme discipline of fashion.

The term haute couture is legally protected in France. The committee of the Fédération de la Haute Couture et de la Mode (FHCM) decides whether a fashion house can call itself ‘Maison de Couture’ and use the term ‘haute couture’ for its creations according to strictly defined criteria.

Designers and fashion houses have to apply again every year. The requirements of the Paris fashion association are strict but have been somewhat mitigated in recent years due to the declining numbers of couture studios.

THE WEDDING HAUTE COUTURE FOR BRIDES IN MIAMI

First, a pattern is made from nettle using the sketch. During this first step of creating a pattern on a mannequin, the designer interprets the sketches in terms of volume to create exactly the silhouette of the bride.

The pattern is then used to manufacture the nettle model; the positions of embroidery and braided piping are determined. The model is presented with the first fitting on a mannequin. After approval, the nettle model is made in the fabric of the bride’s choice.

As soon as the embroidery is finished, the pieces are sent back to the studios so that the seamstresses can start putting them together and sew on the braided piping along with the zippers on the jacket and dress. The designer calls this look “High Profile.”

Only a few fashion houses offer this exclusive and, in every respect, complex service. British designer Scott Henshall made a diamond dress for actress Samantha Mumba to mark the premiere of Spiderman II. The price: eight million euros. Most people don’t have that much change and would rather put their long savings into real estate. What is ultimate, the more profitable investment when going for Haute Couture in Miami?

And for the privileged few, there is the opportunity to buy something that guarantees uniqueness and customization. In fashion, this is the best there is.

Rex Fabrics

Juan Marcano

825 SW 37th Avenue Miami FL 33135

+1 305-448-0028